Evaluating the Medium- and Longer-Term Health and Economic Impacts of Sugar-Sweetened Beverage Taxes
Paper Session
Friday, Jan. 5, 2024 12:30 PM - 2:15 PM (CST)
- Chair: Scott Kaplan, United States Naval Academy
Searching for the Long-Term Consequences of Soda Taxes: Changes in Soda and Sugar Purchases for Families with Children
Abstract
Following the introduction of soda taxes, large decreases in consumption of sodas have been documented across US cities, however, most of the evidence has been centered in overall consumption patterns with only a few exceptions focusing on heterogeneous characteristics of consumers. Previous experience with tobacco suggests that the-long term consequences of discouraged consumption where more profound as younger consumers were prevented from developing a smoking habit. In this study, we explore whether this is the case with soda taxes. I leverage information from the HomeScan Panel dataset provided by Nielsen, which follows more than 60,000 households every year along the continental US, to evaluate the heterogeneous effects of SSB taxes enacted in different US cities across different households by presence of children and level of income. We estimate a two-way fixed effect difference in differences model where we evaluate heterogeneous effects across households by income level and whether or not they have children. We compare these results with recent difference-in-differences models that consider staggered adoption (Callaway and Sant’Anna, 2020). The results of this study will provide some of the first evidence on the long-term effects of enacting soda taxes on different types of households, and discuss habit formation from reduced soda availability in families with children.Evaluation of changes in prices and purchases following implementation of sugar-sweetened beverage taxes across the United States
Abstract
Because of evidence regarding the adverse health impacts of added sugar, excise taxes on sugar-sweetened beverages (SSBs) have become more common, with more than 50 countries having implemented some form of an SSB tax as of May 2022. In 2021, a federal commission on diabetes recommended implementation of a nation-wide SSB tax to control and reduce incidence of diabetes (National Clinical Care Commission 2021). Yet, nearly all U.S-based studies focus on a single taxed city. Identifying the composite effect of SSB taxes is an important gap towards a better understanding of responsiveness of different sub-populations, especially considering the wide range of impacts of SSB taxes in different localities. We use retail sales data from five taxed cities in the US and a staggered adoption bias-corrected synthetic control approach (Ben-Michael et al. 2021) to extend these analyses by jointly estimating the composite effect of SSB taxes on SSB prices and volume purchased. We find SSB volume purchases declined by an average of 33.0% and shelf prices of SSB products increased by an average of 33.1% in the months following implementation of a tax, corresponding to an average price increase of 1.3 cents per ounce and a price pass-through rate of 92%. These estimates imply a price elasticity of demand of -1.00, suggesting that purchasing behavior of SSBs has been relatively responsive to changes in shelf prices. Our findings have important implications for the potential efficacy of SSB taxes in larger geographic jurisdictions, and even at the nationwide level.Discussant(s)
Dan Goetz
,
University of Toronto
David Frisvold
,
University of Iowa
Jacob Whitman
,
Wayne State University
JEL Classifications
- I1 - Health
- H3 - Fiscal Policies and Behavior of Economic Agents